SMS Marketing, or text messaging as it’s also known, is a great way to communicate with your customers. The open rate of text messages is 98%, compared to just 21% in emails, so it’s the best way to ensure your customers receive and read your message.
Sending text messages to your customers is also a great way of getting your message out there straight away. It might be that you want to send an appointment reminder in order to reduce the amount of missed appointments, or you may want to send your customers a special offer message ahead of Black Friday for example.
As soon as you hit send you know that your message will be pinged to its recipient, so it’s instant and received in seconds. It’s also scalable, so you can send as little or as many as you need. It’s also reliable, you know you’re message is out there and you can track it to make sure it’s been successfully delivered.
Some of the industries that find text messaging a useful tool are:
- Healthcare – appointment confirmations and reminders
- Transport and logistics – despatch and delivery details
- Hospitality – reservation confirmation and reminders
- Schools – important calendar reminders for parents
If you want to trial a text messaging service, then get in touch and we’ll be happy to set one up for you. It’s easy to sort, simple to operate and cost-effective. Alternatively, explore our full range of IT support services Birmingham.